shopper marketing for in-store and retail

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Translating package design into impactful shopper marketing feels second nature to me. I love the challenge of turning complex brand and product information into clear, compelling retail moments—whether that’s a coupon, poster, or in-store execution. My work has appeared in stores worldwide across Latin America, Africa, Asia, and the U.S., supporting both a global brand (Tampico) and a licensed brand partner (White Claw).